NASA entertainment and branding liaison Bert Ulrich participates in a panel discussion during a Richard Danne dedication event, Monday, Nov. 6, 2023, at the Mary W. Jackson NASA Headquarters building in Washington. Photo Credit: (NASA/Keegan Barber)

NASA's Cindy Steele, left, and Bert Ulrich, right, attend the premiere of Universal's feature film "First Man” Thursday, Oct. 4, 2018 at the Smithsonian National Air and Space Museum in Washington. The movie is based on the book by Jim Hansen that chronicles the life of NASA astronaut Neil Armstrong from test pilot to his historic Moon landing. It was directed by Damien Chazelle and stars Ryan Gosling and Claire Foy. Photo Credit: (NASA/Aubrey Gemignani)

From left to right, Pentagram designer Michael Bierut, NASA entertainment and branding liaison Bert Ulrich, and Amazon Music head of live event merchandise Julia Heiser, participate in a panel discussion during a Richard Danne dedication event, Monday, Nov. 6, 2023, at the Mary W. Jackson NASA Headquarters building in Washington. Photo Credit: (NASA/Keegan Barber)

NASA staff, from left to right, Cindy Steele, Bert Ulrich, Bettina Inclán, and Cheryl Warner pose for a photo on the red carpet during a screening of the film "Ad Astra" at National Geographic Society, Monday, September 16, 2019 in Washington. The film was produced, co-written, and directed by James Gray and stars Pitt, Tommy Lee Jones, Ruth Negga, Liv Tyler, and Donald Sutherland. Pitt stars as astronaut Roy McBride who travels deep into the solar system in hopes of solving a mystery that threatens life on Earth. Photo Credit: (NASA/Aubrey Gemignani)

From left to right, moderator and Washington Post design reporter Shelly Tan, creator of the NASA worm logotype Richard Danne, Pentagram designer Michael Bierut, NASA entertainment and branding liaison Bert Ulrich, and Amazon Music head of live event merchandise Julia Heiser, participate in a panel discussion during a Richard Danne dedication event, Monday, Nov. 6, 2023, at the Mary W. Jackson NASA Headquarters building in Washington. Photo Credit: (NASA/Keegan Barber)

From left to right, moderator and Washington Post design reporter Shelly Tan, creator of the NASA worm logotype Richard Danne, Pentagram designer Michael Bierut, NASA entertainment and branding liaison Bert Ulrich, and Amazon Music head of live event merchandise Julia Heiser, participate in a panel discussion during a Richard Danne dedication event, Monday, Nov. 6, 2023, at the Mary W. Jackson NASA Headquarters building in Washington. Photo Credit: (NASA/Keegan Barber)

From left to right, NASA staff, Cindy Steele, Bert Ulrich, and Cheryl Warner, "Ad Astra" producer, co-writer, and director James Gray, former NASA astronaut Kay Hire, and NASA Associate Administrator for the Office of Communications, Bettina Inclán, pose for a photo on the red carpet during a screening of the film "Ad Astra" at National Geographic Society, Monday, September 16, 2019 in Washington. The film was produced, co-written, and directed by James Gray and stars Pitt, Tommy Lee Jones, Ruth Negga, Liv Tyler, and Donald Sutherland. Pitt stars as astronaut Roy McBride who travels deep into the solar system in hopes of solving a mystery that threatens life on Earth. Photo Credit: (NASA/Aubrey Gemignani)